Case Studies
Aquinas College - Grand Rapids, MI
From 2006 to 2010, Aquinas College in Grand Rapids, Mich. met and exceeded its enrollment goals through better targeting, one‐to‐one marketing, and shifting human resources to recruit the right students – all through the use of RuffaloCODY’s Enrollment Management tools. But even beyond increasing its numbers of enrolled students, this case study will show how Aquinas’ partnership with RuffaloCODY allowed the college to identify and admit students who retained at a higher rate.
To effectively manage their inquiry pool, Aquinas utilized RuffaloCODY’s Enrollment Strategy Profiler (ESP) with their classes of 2006 through 2010. ESP consists of an overlay of data from RuffaloCODY qualification and inquiry‐to‐enrollment predictive modeling.
Aquinas College enrollment management case study
Florida Southern College -Lakeland, FL
In 2005, Florida Southern College in Lakeland, Fla., partnered with RuffaloCODY to strengthen one key area of its enrollment effort: inquiry management. Successful enrollment efforts begin with building an appropriate inquiry pool. To ensure success at this critical initial step and maximize their investment in RCQ, Florida Southern strengthened their efforts by adopting RuffaloCODY’s Enhanced Search Strategies (ESS) in 2007.
Florida Southern enrollment management case study
Georgetown College – Georgetown, KY
In 2006, Georgetown College partnered with RuffaloCODY to strengthen one key area of its enrollment effort: inquiry management. Georgetown adopted RuffaloCODY ESP (Enrollment Management Profiler) as a stand-alone tool for identifying interest and developing strategies specifically for the inquiry pool.
Successful enrollment efforts begin with building an appropriate inquiry pool. To ensure success at this critical initial step and maximize their investment in ESP, Georgetown strengthened its efforts by adopting RuffaloCODY’s Enhanced Search Strategies (ESS) in 2008.
Georgetown College enrollment management case study
Hispanic High School Students’ Perceptions & Preferences of Communication with Colleges and Universities
Unprecedented changes in demographics and skyrocketing projections for Hispanic college enrollment will undoubtedly make recruitment of Hispanic-American high school students a priority of admissions and enrollment management professionals in the near future.
Hispanic High School Students Preferences
Linfield College - McMinnville, OR
The results of Linfield College’s student search program had decreased to an all‐time low of one percent. In 2007 they began looking for external means to drastically influence their entire enrollment cycle. RuffaloCODY provided the tools Linfield’s enrollment team required to succeed. Since 1996, we have been developing the innovative strategies necessary to become an industry leader in solving enrollment challenges.
Linfiled College enrollment management case study
Marquette University – Milwaukee, WI
Marquette University’s enrollment leadership team needed to make an important decision. It was seeking a way to manage its growing inquiry pool and find a strategic and effective way to manage that pool through the traditional enrollment funnel.
Marquette University enrollment management case study
Regis University – Denver, CO
From 2006 to 2010, Regis University was able to meet and exceed its enrollment goals by utilizing RuffaloCODY’s Enhanced Search Strategies and Enrollment Strategy Profiler. This partnership with RuffaloCODY allowed Regis to invest its resources more effectively, maximize cost savings by identifying uninterested inquirers, and focus efforts on a group of students who were committed and motivated to enroll and persist at Regis University.
Successful enrollment efforts begin with building an appropriate inquiry pool. To accomplish this, Regis employed RuffaloCODY’s Enhanced Search Strategies (ESS) to search the class of 2006. A traditional search approach focuses primarily on generating inquiries, but fails to assess activity further through the admission cycle. The underlying principle behind RuffaloCODY’s ESS is that search success should be defined by getting students who apply — and subsequently enroll.
Regis University enrollment management case study
